Amazon is buying everything and taking over the world. Why driving a supercar isn't as cool as you think. Brand Trump is stronger than ever. And have we got a cheap island for you.
A few years ago, Booking.com, a hotel e-commerce site owned by Priceline, worked closely with a media-buying agency to figure out where to allocate its ad budgets.
The story goes - after Steve Ballmer retired from his 34-year career at Microsoft in 2014, including 14 years as its CEO, he felt so lost that he spent weeks at home binging on Netflix.
The HomePod may be many things. a high-quality speaker, another possibly overpriced Apple product, or an odd move from a company best known for portable devices.
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